Save your best-performing emails as templates with merge variables, then reuse them across every campaign and lead list — without rewriting a thing.
Unlimited
Templates on Pro & Agency
{{vars}}
Merge variable support
AI-assisted
Writing help built in
Reusable
Across every campaign
Build a library of your best emails, organized and ready whenever you need them.
Add {{business_name}}, {{owner_name}}, and other fields once — MapLeads personalizes each send automatically.
Get help drafting and refining template copy that reads like a personal note, not a mail-merge.
Drop any saved template straight into a new campaign and adjust only what's different this time.
Keep templates private to your account or share them with your team on Agency plans.
See how a template has evolved over time and revert to an earlier version if needed.
"I built a library of templates for different niches — plumbers, dentists, contractors. I can launch a campaign for a new client in under 10 minutes using the right template."
"The templates with personalization variables are the fastest way I've found to write outreach that doesn't sound automated. Clients regularly ask who wrote my emails."
"I was writing every email from scratch before. Templates with variables cut my campaign setup time in half and the quality is just as good, if not better."